As a major federal funding institution, CIDA spends millions of dollars in support of international development assistance. In order to make Canadians and populations of recipient countries aware of funding granted by CIDA, contractors and organizations receiving financial support from CIDA must now formally recognize this source of funding.
Mention of CIDA's contribution is to be included in publications, advertising, web pages, promotional products and any form of material and products related to the CIDA contract, contribution agreement or grant arrangement. The authorized use of CIDA's corporate logo on publications and products related to the funding is the other form of public recognition. This recognition must be publicized in the course of regular business practices and at no additional cost to CIDA. A new clause is to be included in all contracting documents in order to ensure that contractors and organizations comply with this new requirement.
CIDA development efforts are increasingly recognized on a global scale. In order to remain prominent and influential, our work must be easily identified and this can be attained with public recognition. In order to answer to the general public on how tax dollars are spent, Canadians must see the efforts of the government and the results of CIDA investments.